Restarting Old Cell Phones, Restoring Memories

Restarting Old Cell Phones, Restoring Memories

A KDDI Event, Reviving Photos and Emails

On December 20th, the Chubu-Hokuriku branch of the KDDI Corporation (located in Kanazawa City, Ishikawa Prefecture) launched an event in a shopping centre within Fukui City, “Omoide Ke-tai Saikidou” (おもいでケータイ再起動, “Restarting Cell Phone Memories”). At the event, held in the au Shop located in Lpa, phones that have lost its ability to start-up or charge properly can be “revived at no cost. Visitors were full of smiles and joy, as they looked through. The old photos on their phones. The event is until December 22nd.

KDDI Corporation has been holding the event since 2017, but this is the first time for it to happen within Fukui Prefecture. Using a special device to allow the cell phone to hold a charge, it can be booted up. After being able to check photos, emails, and answering machine messages, people can choose a photo to be printed out as a gift (one photo per person).

From the morning, the shop saw many visitors with comments such as, “It’s a device from ten years ago, so it no longer operates. My child’s photos, from when they were young, in only on this phone,” and “I want to print and save a photo of my mother who passed away.”

A self-employed man (aged 69) from Sakai City, and his wife, brought six devices with them. When looking upon the restored screen, and seeing the collection of photos of their grandchildren and family, the memories came flooding in. The couple fondly recalled their memories, with huge smiles on their faces.

The event was from 10:00 a.m. until 6:00 p.m. Each day can accommodate up to 25 individuals or groups, with reservations available. The shop will also work on phones that are not associated with au. Based on the type of device or its condition, there is still a possibility that the battery cannot be restored, or that the device may not boot up. Inquiries can be made through the shop’s phone line (0800) 7002295.


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